For the social media plan for This Page brand, we looked in how to be more involved into Instagram Stories. From the different posts they make, they also wanted to have stories. To make it more engaging we wanted to make our own Instagram stickers fitting with the social posts. So stickers for project launch, celebration events, awards, office life, weekend vibes, hiring, link to posts.
Dan Moore - Design Lead
Vanessa Bloes - Digital Designer
From the different themes we mindmapped out different associations and so selected for instance for hiring to make an apply button and binoculars. So we sketched out different illustrations and we created our own style for our stickers with color scheme, illustration style and font to make it all look similair.
After animating the stickers, Vanessa and I brought it together in one sticker pack for the social media stories of This Page. They are published on Giphy and can be used.